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the it lists – fashion & trend blog | July 30, 2014

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Feb “it” Girl – Sophia Amoruso

Feb “it” Girl – Sophia Amoruso
Lauren

about-meet-sophia-newShe’s the babe behind the oh-so-amazing brand Nasty Gal, and after starting her first vintage e-Bay store in 2006 Sophia Amoruso has grown her one women shop into a online international style source for new and vintage clothing, shoes, and the most hype accessories.

Cool “it” facts:  That little vintage shop she started on e-Bay was run out of her aunt’s cottage & has now turned into a mega-brand worth a cool $130 million. And she’s under 30.

Years before the Nasty Gal’s passionate team of creative visionaries, Sophia thrifted for the website’s vintage gems, shot and styled each piece, controlled all of the shipping, and wrote all of the product descriptions for each look. Now this “it girl” is the CEO of this multi-million dollar “it” girl brand which happens to be one of my fave online stores.

1ab12But beyond that, Sophia has created a lifestyle brand where Nasty Gals all over the world can come to find unique and cultivated pieces that add something special to their wardrobes — even Forbes has taken notice to Sophia’s entrepreneurial success.

Sophia is definitely one to watch, because Nasty Gals Do “it” Better.

P.S. Speaking of Nasty Girl (did you see our Quartz Boots pick earlier this month?)

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