Denim Karma
September 2, 2008 at 5:35 am , by shelley
Jeans are sustainability enemy number one; it’s a good thing we get so much wear out of our best denim friends. Cotton accounts for only 3% of global crops, but uses between 15- 25% of the insecticides and pesticide. Ouch.
Levi’s is the first mainstream label to wade into the organic fray. Kicking ‘green’ fashion up a notch with its Recycled Levis Line and letting us inject a does of eco chic without sacrificing style. Some styles of their regular Red Tab line and also their super premium line, Levi’s Capital E (one of my favs!), will be made with 100% organic cotton starting in November. The eco styles will cost a dash more than their everyday pricing.
And so goes the quest for the eco that doesn’t make your bum look big. 
Category fashion / Tags: Tags: , eco jeans, levis, levis eco jeans, levis recycled denim line, organic cotton jeans, /
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by Levis Gone Eco Chic
On September 10, 2008 at 6:55 am
[...] Source [...]
by 20% off Organic Denim at Shopbop : Green Grechen Eco-Friendly Fashion and Shopping Online
On October 2, 2008 at 8:00 am
[...] Denim Karma [...]